CHARLOTTE, NC – - Charlotte Swim Club Management, a leader in aquatics management services, has recently updated its corporate name to Swim Club Management Group, Inc. to reflect its expansion into multiple markets in the southeast, including Asheville, NC, and Richmond, VA.

Swim Club Management Group has launched a new corporate website at www.SwimClubManagement.com and multiple regional websites, including swimclubasheville.com and swimclubrichmond.com.

” With our expanded footprint across the Carolinas it made sense to adjust our name to something that better reflects the markets we serve.  While our name may be changing, the reliability, the personal touch, and the responsiveness that our clients have come to expect from us, and that has contributed greatly to our success, will not change.” said Brian Sheehan, President & CEO of Swim Club Management Group.  “In a relatively short period of time, we have established ourselves as the leading swim club management company, not just in the Charlotte metro area but throughout the southeast.  We plan to continue to build upon that reputation.”

Swim Club Management Group provides a host of services critical to the operation of commercial pools, such as lifeguard management, pool maintenance, repairs and renovations, outdoor furniture, safety equipment and swimming lessons.

With over 600 lifeguards just in the Charlotte market, the human resources division of Swim Club Management Group has launched a series of regional recruitment and employee communication web sites for lifeguards and pool managers:  lifeguardcharlotte.com,   lifeguardasheville.com and lifeguardrichmond.com.
About Swim Club Management Group, Inc.

Since its founding in 2002, Swim Club Management Group has established itself as a leader in the aquatics management industry.  Currently providing services in North Carolina, South Carolina and Virginia, Swim Club Management Group provides a host of services critical to the operation of commercial pools, such as lifeguard management, pool maintenance, repairs and renovations, outdoor furniture, safety equipment and swimming lessons.  For more information, visit www.SwimClubManagement.com.